In recent times and as a consequence of the financial crisis
that has affected large international companies, creative accounting has become
particularly relevant, questioning the data presented, as well as the
credibility of auditors and advisors.
Discussions about the reasons that have led some companies
to implement creative accounting have focused primarily on the impact they can
have on the decisions of investors on the Stock Exchange as they have used
"accounting tricks" to deceive To investors.
Among the reasons that have the managers of the companies
that list their shares, to try to manipulate the accounts through the use of
creative accounting, the following stand out:
Companies generally prefer to reflect a stable trend in
earnings growth, rather than showing volatile profits with dramatic series of
ups and downs.
It can help to maintain or "increase" the stock
price, both by reducing apparent levels of indebtedness, and thus making the
company appear to be exposed to lesser risk, as creating the appearance of a
rising profit trend.
If managers are engaged in internal operations with the
actions of their company, they can use creative accounting to delay the arrival
of the information to the market, taking advantage of the opportunity to
benefit from their insider information.
Ethically, the first of the three reasons put forward, they
are open to honest debate. The other two ethically unacceptable reasons,
especially the last one.
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